Talk to me in numbers – applying metrics to business success

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If you have ever found peformance issues and the reasons being given seemingly incredibly complicated, then perhaps distilling the essence back to the number only may be the answer you are looking for. For example, let’s say sales performance is down. A person can provide any number of reasons, incredibly well argued, as to why […]

Don’ta worry – Dumb Business thinking to avoid Part 2

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Have you ever experienced the debilitating situation of not knowing what decision to make in a difficult circumstance? Or found yourself overwhelmed by the sheer volume of email and interruptions within your workday? In case of the former it is caused by uncertainty (not enough facts) and a less than comfortable risk of decision failure. […]

The Rise and Fall of Bribal Marketing

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I really enjoyed my early career in direct marketing. One of the things I found interesting was determining which promotional ideas would work and which wouldn’t. The idea was to spend only what was necessary to effectively acquire a customer, and to make the communication as targetted as possible. We’d use promotional giveaways as relevent […]

The Plagerisation Generation

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“You didn’t make that up. I heard that / saw that / wore that 20 years ago….” One of the art directors I used to work with when I was in the advertising industry commented on retro styling. His observation was that new designers would explore new and different concepts for a goodly part of […]

The Two Most Important Tools in Change Management

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In a meeting today I was talking with a client who has a particularly dry sense of humour, and a great philosophical perspective on ensuring successful delivery of projects. We were talking about change management. His simple and insightful comment was this: “You have two tools you can use for change management – they are […]

3 reasons why smart people in organisations do stupid things

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Today I was trying to explain why organisations sometimes almost compell their managers to do stupid things – or certainly why it might appear that way to people further down the chain. 1. The glance analysis – the solution to someone else’s problem can often seem obvious. That can be due to the person not […]

English and Australian Cricket – parallels for business

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I don’t there is a great parallel for business other than when your confidence is up, and you are well prepared, you are unbeatable. Similarly if your confidence is down, you are unwinable. Anyway, Bill Daring calls from the UK. “Bill, so… I don’t follow the cricket, how are your boys doing?” – knowing full […]